Presbyterian Homes of Georgia
Event Support
Refresh your annual fundraising event with a unique look.
Done in partnership with C. Toney Communications
Project Overview
The Presbyterian Homes of Georgia is celebrating 75 years in 2024. In partnership with C. Toney Communication, clairejo.co is providing design support for this events and collateral this year. The first order of business: the annual golf tournament.
Phase One: Establish the Vision
We heard ideas and suggestions from the PHGA Team. They shared other 75th anniversary logos that caught their eye.
Phase Two: Narrow the Focus
We created the logo variation exactly as they requested. Together, we discussed ways the new mark could go beyond what’s expected.
Phase Three: Find the Edge
At the point in the process, I ask myself, “How is this project different from the rest?” I want to incorporate a diamond because 75 is the diamond anniversary. As I worked within the shape, I saw new possibilities open up.